The Most Influential Image You Need For Your Marketing

The Most Influential Image You Need For Your Marketing

The most important image you will create in your marketing is the success image!! The Success Image is the image of your ideal customer using, experiencing and enjoying your product or service.This is where you show people visually how you are going to make their...
5 Reasons to Ditch Your Boring Corporate Headshot

5 Reasons to Ditch Your Boring Corporate Headshot

Does the idea of a corporate headshot conjure up a haunting memory of being rolled into a meeting room for a quick snap like you were on a conveyor belt in a headshot factory?  I had not even considered a business headshot for myself before I moved to Sydney 8 years...
Do you need a video on your website homepage?

Do you need a video on your website homepage?

If you are in business, I don’t have to tell you that you need a video on your website. Your marketing team has already told you that. We are all busy. We have a business to run, producing a video does not seem like a priority. But according to a 2021 study by...
What Images Convert Best on Social Media Ads?

What Images Convert Best on Social Media Ads?

Do you want positive, engaging pictures that convert? This week a client asked me, “What sort of pictures convert best on Facebook ads?” It’s not something I’ve ever given any thought so I did what any self-respecting detective would do, and I...
Love Your Crow’s Feet

Love Your Crow’s Feet

Laughter lines are your best friend. Do you look at pictures of yourself and want to airbrush the shit out of them? It amazes me how many people still want their images retouched almost beyond recognition. If I remove your lines and especially your crow’s feet,...